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Business Travellers’ Turbocharged with New Online Tools
When a business traveller posted a photo of a moldy coffee pot in a hotel room of one of the company’s preferred hotel suppliers, the photo meant that the agent had to act quickly, both to assure the...
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Optimizing to Improve your Quality Score
For search marketers to compete in a competitive pay-per-click landscape and curtail keyword price inflation, campaigns must evolve with search algorithms that increasingly take into account site-side...
View ArticleSocial CMO’s to Lead the New Brand Experience
One of the most exciting aspects of the emerging market shifts is that we find ourselves living through an underlying power called the social technology – where collaboration and influence through...
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Tablets relegates the Mouse’s Tail
Tablets offer a different style of browsing, and web owners must improve its experiences, Forrester says. Forrester Research Inc. predicts that tablet sales will grow from 10.3 million devices in 2010...
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5 Lessons Marketers can Learn from Instagrams Acquisition
Unless you’ve been trolling in some ‘Enchanted Woods’ this past 24 hours, it’s likely that you’ve heard about the latest gung ho from the tech world – the acquisition of the photo genius, 12 people,...
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Customer Engagement: A Priority for Success
With greater access to information, more sensitivity to price, and a by the shrug manner to advertising, today’s customers are harder to win and keep. The key to acquiring and retaining customers in...
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Google’s In Depth Articles:Can you leverage from the change?
At a time when short, punchy content, laden with crispy one liners (private only to copywriters earlier) was charming the readers, boosting their web appetite; Google turned over anew leaf on 6thAug...
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Google Helpouts: Real Time help transformed-Forever!
It is literally true that you can succeed best and quickest by helping others to succeed. –Napoleon Hill Looking for a quick rescue from a ‘chocolate making-gone gooey’ situation, tinkering with your...
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LinkedIn invites you to the club extraordinaire : Be an ‘Influencer’!
Now LinkedIn intends to catapult all the followers’ into the league of followed, by letting them share the platform with opinion makers like Barrack Obama, Bill Gates, Meg Whitman, Sir Richard Branson,...
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4 reasons why being a newbie in business can be a blessing in disguise
Young, inexperienced, new blood can sometimes achieve what many practiced, knowledgeable, wise ones can only dream of. Think of Facebook, Netflix or Twitter. Their success has a lot to do with...
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Revisiting Sun Tzu’s – THE ART OF WAR to compile 10 Digital Marketing Lessons
Imagine the motivation of a famished army, combating on its last legs in the midst of fire and ashes, hollering vengeful battle cries that sends shivers down the spines of their enemies, a couple of...
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17*24? Ask this from your Website’s Visitor & You have Cooked A Recipe to...
17*24? Ask this from your website’s visitor & you have cooked a recipe to lose a customer. Confused. Read below. Think about answering 17*24. No matter how good you are in math, still you will feel...
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Marketers, What You Need to Know About Facebook’s Updated Business Tool Terms
The updates are largely guided by GDPR and go into effect May 25, 2018. Written By Greg Finn on April 12, 2018 As Facebook CEO Mark Zuckerberg faced Senate and House committees in Washington, DC, this...
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Marketers: Never forget that we are at war
Contributor David Rodnitzky from Marketingland urges agencies and brands to stay alert and aggressive, to avoid being “Blockbustered.” by Marketingland author David Rodnitzky May 1, 2018 Blockbuster...
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Google dedicates engineering team to accelerate development of WordPress...
Google’s partnership with WordPress aims to jump-start the platform’s support of the latest web technologies — particularly those involving performance & mobile experience. Thank you to Author...
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How to use Pinterest to drive high-volume traffic on auto-pilot
Though Pinterest is mostly ignored by SEOs and content marketers, contributor Jessica Foster recommends using it for traffic and content promotion before your competitors find out and get in on the...
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